Etsy vs Shopify Profit Calculator
Etsy takes a cut of every sale; Shopify charges a monthly fee. Below a certain order volume Etsy wins, above it Shopify does. This calculator finds your crossover point.
Etsy or Shopify: which keeps more of your money?
Etsy charges per-sale fees (6.5% transaction + 3% + $0.25 payment + $0.20 listing) with no monthly cost; Shopify charges a monthly plan (Basic $39) plus 2.9% + $0.30 payment (or more with third-party gateways) and no per-listing fee. At low volume Etsy wins because there is no fixed cost; at high volume the fixed Shopify fee gets diluted and its lower marginal rate takes over. This calculator finds the crossover order volume and compares monthly net profit on the same product.
Same product, both platforms
Monthly profit by platform
How the Etsy vs Shopify comparison works
The two channels price differently: Etsy takes a cut per sale but brings marketplace traffic; Shopify charges a monthly plan but keeps your customer data. This tool runs the same order volume through both.
The numbers it works with
Etsy: $0.20 listing + 6.5% transaction + 3% + $0.25 payment, no monthly fee, with Offsite Ads (12–15%) only on attributed sales. Shopify Basic: $39/month + 2.9% + $0.30 per transaction through Shopify Payments, no listing fee. The fixed monthly plan is the key difference — it amortizes to near-zero per order at high volume but hurts at low volume.
The formula
Monthly cost = listing fees + transaction fees + payment processing (Etsy) versus plan + transaction fees (Shopify). The break-even point is the order volume where the two lines cross; below it Etsy is cheaper, above it Shopify's flat structure wins.
Where the numbers come from
Fee structures come from Etsy's published seller fees and Shopify's public pricing. The comparison ignores traffic value on purpose — Etsy's marketplace reach and Shopify's customer-data ownership are qualitative differences no calculator should pretend to price.
Every Etsy cost in one place
$0.20 renewals, 6.5% on everything, 12-15% offsite and per-click ads. Each calculator surfaces one Etsy cost before it eats your payout.
Etsy Ads Break-Even CPC & ROAS
The max CPC and break-even ROAS for Etsy Ads from your price, cost, conversion and fees, plus the pre-ads checklist.
Open tool ↗Offsite Ads Decision
Should you opt out of Offsite Ads? 15% vs 12% fee impact, the opt-out break-even and the price rise needed if you are forced in at $10K.
Open tool ↗Listing Renewal Cost
What 100+ listings really cost per year in $0.20 renewal fees, and the break-even sales each listing needs to pay for itself.
Open tool ↗Etsy vs Shopify
Same product, same price: which platform nets more per month? Etsy per-sale fees vs Shopify's monthly plan, with the crossover order volume.
You are hereEtsy Seller Tools (hub)
All free Etsy seller calculators in one place: Ads break-even, Offsite Ads decision, listing renewal cost and Etsy vs Shopify.
Open tool ↗Etsy Fee Calculator
True take-home after every Etsy fee: listing, transaction, processing, ads, Plus and tax.
Open tool ↗All Etsy Tools
Ads break-even, Offsite Ads decision, listing costs and Etsy vs Shopify.
Open Etsy hub ↗Etsy fees in 2026 — the quick summary
In 2026 the comparison is: Etsy = $0.20 listing + 6.5% transaction + 3% + $0.25 payment, no monthly fee (Offsite Ads 12-15% only on attributed sales); Shopify Basic = $39/month + 2.9% + $0.30 per transaction via Shopify Payments, no listing fee. Etsy also brings marketplace traffic you'd otherwise buy; Shopify keeps 100% of customer data and margins at scale. Rates are editable defaults from Etsy and Shopify pricing.
Etsy vs Shopify Profit Calculator — FAQ
Is it cheaper to sell on Etsy or Shopify?
Below the crossover order volume (typically 50-150 orders/month, depending on price and fees), Etsy is cheaper because it has no monthly fee. Above it, Shopify's lower per-transaction rate beats Etsy's fee stack — but Shopify has no built-in marketplace, so factor in what you'd spend on traffic.
What is the crossover point between Etsy and Shopify?
The calculator solves it directly: the monthly order volume where Shopify's lower per-unit cost finally covers its $39/month plan. For a $45 product it usually lands in the 60-120 orders/month range. Below that, Etsy nets more; above, Shopify does.
Can I sell on both Etsy and Shopify at once?
Yes, and many sellers do: Etsy for marketplace discovery, Shopify as the owned store for repeat customers and higher margins. Just don't double-post inventory manually — use a crosslisting app or keep Shopify as the single source of truth.
Does Shopify have listing fees?
No. Shopify charges a monthly plan ($39 Basic and up) plus transaction fees (2.9% + $0.30 with Shopify Payments in the US). There are no per-listing fees, which is exactly why it wins at high catalog volume.
Sources & methodology
How this calculator was built and where the reference figures come from.
Last verified: August 2026 · Confidence: High
Primary source: Etsy — Fees and payments
Reference rates are editable and drawn from public policy reports; confirm the exact figures with your Etsy seller agreement and the relevant authority before relying on them.